First brands were born on Lambs! Corporate soft toy Sheep and Lambs (size 15cm) with the logo from the Collection "Miniature".

The concept of the brand in history due to the application of the mark of the manufacturer on the skin of a sheep. The term "brand" or "brandr" comes from the old Norse word meaning "to put the mark" [Ken Runkel and C. Brymer. The Nature of Brands. Brand Valuation, ed. Interbrand, PLC (London: Premier Books, 1997), p.4]. Originally the concept was created to indicate the source of the manufacturer or owner of the product or of any object. So, for the differences lambs different owners at a cattle herds from pastures in South-West USA in huge shopping malls in the Midwest and was created very colorful branding system for lambs that survived to our days. Colorfully branded lamb over the years turned into some kind of talisman's long-term commercial success of its owner.

Offer to revive this old tradition of maintaining brands! After all, a Collection of miniature soft toys added to a large herd of mascots real commercial success! At the warehouse arrived 15-theantimicrobial classic White Sheep in wool thick and curly coats. To the touch this is the wool from which our warm socks, mittens and scarves! The wool is so thick and warm that hooves are more like winter felt boots. In General, the Sheep look very successful, and that should be associated with the brand, which they will wear. According to the theory of sympathy, the Town is a great eye - stopper, causing positive emotions, even among conservatives. The lambs are big and shiny curious brown eyes, pink velvet nose, which creates attentive and interested expression. In this case, corporate soft toy preserves natural silhouette of the lambs. It evokes sympathy, which is important in brand management.

To brand such lambs offered with satin ribbons for full color corporate application (company logo, inscription or company wishes to clients and partners), which is tied around the neck of the toy. It is also possible branding itself Lamb skins with the help of computer embroidery logo that completely recreates the old tradition branding of sheep and lambs.